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Columns

  • What is a Website Card?

    According to Twitter, a Website Card is a powerful ad format that allows users to preview an image, related context, and a clear call to action in their timeline.

    Include conversion tracking in your campaign to measure actions that happen off Twitter, such as a sign-up or purchase. Use a Website Card to grow your site traffic.

    So that definition is about as clear as mud to most of us. WebCards have been around and evolving since at least 2007 in several forms. The latest is the Website Card, the brainchild of Twitter.

  • Ways to make college more affordable

    You must make careful plans for the expense of a college education. There is nearly $1.3 trillion in total U.S. student loan debt. After college, graduates may be faced with ongoing wage stagnation and years of underemployment.

    How does a student and their family better prepare themselves for the cost of college? Here are tips on ways families can make college more affordable:

    1. Save early and save often.

  • Four functions of management

    By Dr. Chuck Crain

    Business owners recognize the four main functions of management: planning, organizing, controlling, and leading and motivating. These four functions are invaluable when it comes to ensuring that your business runs effectively and efficiently. When determining how the four functions of management apply to your business, business owners have to evaluate their resources.

  • Small business start toward paperless office

    Small Business Owners are drowning in paper, literally. When I visit a small business, enter the owner’s office, I am struck by the piles of paper documents and reports littering the desk, tables, and the floor. Why is this a bad thing? Because with so much paper, the owner simply cannot find what they really need when they need it.

  • Festival season is in full swing

    By Terry Mills
    Kentucky State Representative

    If there is one theme binding the numerous festivals that take place across the commonwealth each year, it’s that if we raise it, grow it or use a lot of it, there’s almost certainly a community that celebrates it.

    Most of these festivals take place over a ten week period that begins in late August and runs through Halloween and food is often the focal point.  During that time, you can find events dedicated to apples, country ham, sorghum, bourbon, honey, and barbecue.

  • Plan early for retirement

    We all want to get the most out of our retirement, but financially that cannot be possible if we don’t start planning for it early in our careers. While retirement may seem like an eternity away for you, it will come sooner than you think.

  • Ways to Eliminate Food Waste

    Nebraska Extension shares that about 40 percent of the United States food supply (1,500 calories/ person/day) goes uneaten. Discarded food in homes and foodservice accounts for 60 percent of this total food loss and is mostly avoidable. The remaining portion is lost or wasted during food production.

  • Will there be an everlasting battery?

    We see those ads for the Energizer Bunny that goes and goes, but we know the truth. That little bunny will run out of power at the least convenient moment.

    I have often speculated that the people who truly make money from technology are the people who produce the batteries. Billions and billions of batteries. If you have owned a cell phone for several years, you know how performance fails as the life of the battery decreases. The same is true for recharging lithium-ion batteries.

  • The evolution of special education

    By State Representative Terry Mills 

    Before the mid-1970s, special education in our country’s public schools was all but non-existent.  Many students were either outright denied the opportunity to attend because of their disability or they received inferior instruction if they were able to enroll.

    That thankfully began to change in 1975, when Congress passed the Education for All Handicapped Children Act and required each state to provide appropriate services in this critical area.

  • How to enable hidden Windows 10 administrator account

    This week, I want to help users understand the differences between the Administrator User account versus Administrative Rights, and why knowing the difference is important.

    This article may seem pretty technical for some of you, so please share it with your IT person, and ask them to verify that your computers are setup correctly. Many technicians and computer users are not aware that Microsoft changed how the user Administrator works with Windows 7,8, and 10.