When Tiffany Rucker sells flowers or some other of the hundreds of gifts at Geneva’s Florist and Gift Shop, she’s providing the customer with more than just the item.
“Whether it’s for a birthday, wedding, prom, or get-well-soon wish, it’s an occasion, an opportunity, for them to cheer someone up and make them feel better,” said Rucker, whose business is located at 106 North Greensburg Street in Hodgenville.