Prerecorded commercial telemarketing calls to consumers will be prohibited beginning this month unless the telemarketer gets a written approval from consumers who want to receive the calls.
The new requirement regarding robocalls is part of amendments to the Federal Trade Commission’s Telemarketing Sales Rule that were announced a year ago. After Sept. 1, sellers and telemarketers who transmit prerecorded messages to consumers who have not agreed in writing to accept such messages will face penalties of up to $16,000 per call.
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